As venues rethink every aspect of the fan journey, sustainability has become central to delivering world-class experiences. In this conversation, Candace Elford (Scandinavian Building Services) and Laura Purdy (General Manager, Exhibition Place — North America's largest green-certified entertainment venue) share how smart maintenance practices, eco-driven operations, and intentional design are shaping the future of live events. Moderated by Sarah Christie (National Music Director, Virgin Radio & Founder of EarthCare), this panel explores how behind-the-scenes innovations — from energy efficiency to zero-waste initiatives — are redefining what fans expect and how venues are rising to meet the moment.