×Pick Up Conference + Music Passes at Hotel X Toronto May 5 from 4:00PM to 8:00PM and May 6–9 from 8:00AM to 8:00PM

Sarah Christie

Sarah Christie

Sarah Christie is the National Music Director for Virgin Radio with over a decade of experience in the radio broadcast industry. In 2018, while working at 105.3 Virgin Radio in Kitchener-Waterloo, Sarah was recognized with Music Director of the Year in a medium market at Canadian Music Week. Driven by her passion for broadcasting and environmental advocacy, Sarah launched the podcast Earth Care in 2021. This climate-conscious, short-form interview series features discussions with experts on achievable climate actions, making environmental sustainability accessible to all. Most recently, Sarah was part of the team at Bell Media that launched the Virgin Radio Earth Day Party, a national Earth Month awareness campaign, in support of WWF-Canada. Sarah's dedication to environmental advocacy and love for live music converged with the 2023 launch of the #FansChooseToReuse pledge. This initiative encourages concert attendees and music enthusiasts to play their part in reducing plastic pollution by bringing reusable water bottles to live music events. Through Earth Care and the #FansChooseToReuse campaign, Sarah Christie is on a mission to empower individuals with practical and inclusive climate solutions, striving to make a tangible difference in protecting our planet.


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