With over a decade of experience in sponsorship activation, Toni Campbell has built a dynamic career across both professional sports and live entertainment. A graduate of Keiser University in Orlando, FL, Toni has led impactful brand partnership initiatives for major organizations including the New York Jets, Miami Dolphins, Los Angeles Chargers, and Ilitch Sports & Entertainment—home to the Detroit Tigers and Detroit Red Wings. Beyond the world of sports, Toni also played a key role at iHeartRadio, managing sponsor activations for the company’s biggest national concerts and festivals. In December 2022, Toni joined Oak View Group (OVG), helping to launch Acrisure Arena in Palm Springs. Toni and her family recently moved to Hamilton, where she now leads the sponsorship activation team for Hamilton Arena.