Gaming the System — Music’s New Frontier in Interactive Worlds

Join Toa Dunn — the visionary behind Riot Games Music and the platinum-selling virtual group K/DA — for an exclusive deep dive into how music is redefining the gaming experience. As the creator of K/DA, a virtual pop group that debuted with the global hit “POP/STARS,” Toa helped revolutionize how music is integrated into digital worlds, racking up hundreds of millions of streams and chart-topping success without a single physical concert. This session explores the strategy behind building music experiences within massive games like League of Legends, the rise of virtual artists, and how interactive platforms are creating unprecedented opportunities for musicians and creators. Whether you're in music, gaming, or media, this is a rare chance to learn directly from the mind behind one of the most innovative cross-industry successes of the last decade.